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How to evaluate access conditions to foreign markets
Post date: 11:29 pm
Author uid: 413
Brief description:

The access conditions of the selected market can determine the success or failure of an export plan. They need to be evaluated carefully.

The 4 “Ps” for positioning a product abroad
Post date: 2:06 pm
Author uid: 413
Brief description:

According to the Inter-American Investment Corporation (IIC), businessmen and women should take into account the four “Ps” to position a product in the market: product, price, place and promotion.

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