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Baruch Gueta

Baruch Gueta

Co-founder and CEO at RoadSense Advanced technologies LTD
Infrastructure traffic safety expert
Israel

About me


With over 25 years of expertise in sales and marketing, among them 9 years as a traffic safety division manager at 3M, and as entrepreneur, I have decided to open a company that will give municipalities the answer to their biggest problems , when it comes to safety on the road. We are developing a state-of-the-art technology that will convert any city to smart city, without harming nobody's privacy. The roads as we know today haven't changed for a century. we want to bring the technology to them, so autonomous cars could drive in a supportive environment, so pedestrians will be much more secure when they are crossing the road.

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