Using E-business to Generate New Opportunities

At this three-day CBI training course, companies will learn a wide range of e-business tactics such as using modern electronic tools correctly in order to increase exposure to new markets, learn what customers like and dislike about their products and increase their customer service. How do you know what is useful and what is useless? Before you commit to an e-business strategy, you need reliable information. 

This course is especially suited to businesses that want to learn how to plan and implement e-business to generate new opportunities; find out the best European markets to enter electronically; and learn how to avoid the pitfalls of e-business mistakes. In this course, companies will hear lectures and work on individual and group assignments pertaining to e-business in their industry. Exercises will help them set goals and objectives for using e-business to add value to their company. After completing this training, they will have a better understanding of the new media options that can complement their business. They will have strong, specific skills. They will share knowledge and experiences with your business peers and be able to: 

• Understand the overall importance of e-business in the European market
• See where e-business fits in to their company’s specific European export market plans, as well as their company’s vision, mission and strategy and decide whether e-business adds long-term value to their company’s European market entry plans

Eligible Sectors:

Coffee, Tea and Cocoa, Cut flowers, Fish and seafood, Fresh fruit and vegetables, Natural colours, flavours and thickeners, Natural ingredients for cosmetics, Natural ingredients for pharmaceuticals, Processed fruit and vegetables, Spices and herbs, timber, Vegetable oils & fats, oilseeds, Wine, Apparel, Home decoration, Home textiles, Automotive parts and components, Electronics and electrical engineering, Metal parts and components, Motion control, Pipes and process equipment, BPO, ITO, Tourism.

Minimum requisites for eligible companies:

Your company is a Small or Medium Enterprise (SME). This company already exports to the European Union or is seriously interested in embarking on it. Applicant has excellent commend of the English language and is responsible for marketing. You have preferably basic knowledge of the internet. Project and middle managers at BSO’s may also apply.

To learn more about CBI E-Business, click here.