Marketing products or services over the Internet presents great opportunities as well as challenges. The VISA Business portal provides a range of free courses related to starting and managing small and medium enterprises (SMEs).

The online seminar "How to build a website" offers a step by step guide on creating a website that is professional, effective, and attracts customers. The course provides guidelines for user-friendly design strategies, ways of attracting traffic, and providing superior customer service online, among other aspects.