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SMEs in Latin America and the Caribbean can reap advantages and benefit from opening up to new markets. Food products are among those with more possibilities in the region.
ConnectAmericas, together with important companies such as DHL, CISCO, Bimbo Group, Softtek, Britt Group, Genexus and Arcos Dorados (McDonald's franchise) launched the tool “Made in the Americas”, an initiative to support the inclusion of small and medium-sized enterprises (SMEs) in Latin America and the Caribbean in the value chains of the big buyers.
Most countries in Latin America and the Caribbean have a better chance of entering the global trade market by incorporating a certain level of processing and differentiation into their products.
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